DecisionLab - Analysis and marketing

"In God we trust; all others must bring data"
- W. Edwards Demings, statistician

Welcome to Decisionlab

"To identify, formulate and develop the optimal course of action in order to create added value for our clients"

That is our mission.

DecisionLab A/S is a newly established strategic marketing bureau based in Copenhagen. We have today a team of ten very dedicated colleagues.

DecisionLab primarily serves clients with core competences based around innovative technologies and processes.

Our key point of differentiation is our sound analytical approach to solving marketing and strategic problems and our ability to offer our clients full, integrated solutions, from analysis to strategy to implementation and tracking. 

We believe we have found the right balance between academic rigor and business relevance. 

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MIT course in discrete choice analysis (individual choice behavior) More info (PDF)

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